Thursday, August 21, 2008

Search Engine Guide - An End To Ranking Reports Is An End to Analysis

The debate of ranking reports and their value based on the most recent blocking of Web Position Gold on Google:
An End To Ranking Reports Is An End to Analysis

Friday, August 15, 2008

Search Engine Journal - The Huge Collection of Google Analytics Tips

Good number of Google Analytic tool tips, including source code to add to your pages to create specfic results in the analytics program:
The Huge Collection of Google Analytics Tips

Sphinn - Knol Does Indeed Give Pages A Google Ranking Advantage

Very interesting discussion of the new Knol website, similar to Wikipedia, that is Google's new creation. Quite a few back and forths are included between Danny Sullivan and Matt Cutts:
Knol Does Indeed Give Pages A Google Ranking Advantage

Search Engine Land - How To Get New Web Sites To Rank Quickly

Article by Aaron Wall (SEOBook) with some good tips on ranking new websites using long tail keyword phrases to gain traffic competitors are missing:
How To Get New Web Sites To Rank Quickly

Thursday, July 24, 2008

Search Engine Land - The Link Building Kiss of Death

Eric Ward provides some tips regarding contacting websites for links:
The Link Building Kiss of Death

Bruce Clay / The Foush Blog - SES and SMX Advanced 2008

Two interesting takes on the recent SMX Advanced "Give it Up" and SES "Social Media Success" sessions discussing among other things the use of fake profiles for link building and information on grey/black hat techniques used in the industry:

Bruce Clay Blog
SMX Advanced 2008: Give It Up

The Foush Blog
SES & Social Media Strategy: what happened to ethics?! (A rant)

Friday, July 18, 2008

Johnon.com - Google Barters Backlinks to Show The Way

Good article I missed a while back on the nofollow debate and how Google is using posters to their help forums to help themselves:
Google Barters Backlinks to Show The Way

SEOMoz - White Hat Cloaking: It Exists. It's Permitted. It's Useful.

Interesting post and discussion about the levels of cloaking and Google's response to cloaking. Matt Cutts gets involved in the discussion as well:
White Hat Cloaking: It Exists. It's Permitted. It's Useful.

Friday, July 11, 2008

Bruce Clay - Bruce's Guide to Appropriate Use of Flash

Detailed article by Bruce Clay on the good and bad to be found with the new search engine capabilities of understanding Flash technology:
Bruce's Guide to Appropriate Use of Flash

Search Engine Journal - Explore Your Competitors’ Backlinks Beyond Yahoo Site Explorer

Ann Smarty has yet another link article with good info, this one provides two other search engines to use in your link building work beyond Yahoo Site Explorer:
Explore Your Competitors’ Backlinks Beyond Yahoo Site Explorer

Thursday, July 3, 2008

Graywolf Blog - Google’s Two Tiered Internet World Sinks to a New Low

Another debate on the Graywolf blog. This one centers on the new Google Trends for Websites tool showing your visitor trends compared to your competitors. This is a touchy subject for business owners and the fact that Google websites are not included in the information has made it even more controversial:
Google’s Two Tiered Internet World Sinks to a New Low

Search Engine Land - So, You Think You're A Search Engine Optimization Expert?

Well written article by Shari Thurow on what makes an advanced SEO. I like the comparisons between what the industry might view as the only way to be advanced (IT, programming background) vs the creative side (SEO copywriting, SEO skills) and the reality of multitasking that often means multiple people for multiple disciplines to get the job done:
So, You Think You're A Search Engine Optimization Expert?

Search Engine Land - Search Engine Land

In case you hadn't heard as of yet, Yahoo discontinued the Overture keyword tool. It appears they want you to use their Site Explorer tools instead:
Yahoo Officially Discontinued The Overture Keyword Suggestion Tool

Thursday, June 26, 2008

Graywolf Blog - Hey Matt Cutts Be Fair if You Are Going After Paid Links

Really interesting debate on Google's take of payment or product influence for blogger reviews. The debate revolves around items such as comp stays for travel reviews and free products for review vs paying a blogger up front for a review and link:

Hey Matt Cutts Be Fair if You Are Going After Paid Links

Bruce Clay - Advanced SEO is Traditional White Hat SEO

Lisa Barone's article on how traditional SEO still matters. I have to agree, but I also use different link building methods along with traditional and I think both can work. You just choose wisely and test to see what works long term:
Advanced SEO is Traditional White Hat SEO

Wednesday, June 18, 2008

Stone Temple Consulting - Matt Cutts Interviewed by Eric Enge

Interesting interview with Matt Cutts with some info on what he views as reasonable linking techniques:
Matt Cutts Interviewed by Eric Enge

WebmasterWorld Supporters Forum - Significant Traffic Declines For Short Search Terms

Good thread on changes in Google for short term searches, the suggestion is that longer keyword phrases will work better compared to two keyword phrases (paid supporters forum):
Significant Traffic Declines For Short Search Terms

Thursday, June 12, 2008

Link Juicy - Advanced Link Building - An Interview With Fantomaster

Excellent two-part interview with Fantomaster on advanced link building, don't miss this one:

Part One: Advanced Link Building - An Interview With Fantomaster

AND

Part Two: Advanced Linking Interview With Fantomaster

Yoast - WordPress: The Definitive Guide to High Rankings for Your Blog

Detailed guideline for getting the most out of your WordPress blog visibility online:
WordPress: The Definitive Guide to High Rankings for Your Blog

Search Engine People - 22 DoFollow Social Media Sites Offering Profile Links

Another good article listing social media sites you can use to for profile link building:
22 DoFollow Social Media Sites Offering Profile Links