Kalena Jordan's excellent article about dissecting problems in PPC campaigns.
How to Turn Around an Unprofitable PPC Campaign
Tuesday, September 25, 2007
Kalena Jordan: How to Turn Around an Unprofitable PPC Campaign
Focusing on Search Engine Marketing and the world of search engines including observations on search engine optimization, research, news and commentary. Search Innovation Marketing Blog is written by Daria Goetsch, founder and search engine marketing consultant for Search Innovation Marketing. Daria has been involved in search engine optimization since 1998. Visit http://www.searchinnovation.com
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